Design Cognitive Actions Stimulating Creativity in the VR Design Environment
PubDate: June 2019
Teams: Yonsei University
Writers: Jee Hyun Lee;Eun Kyoung Yang;Zhong Yuan Sun
PDF: Design Cognitive Actions Stimulating Creativity in the VR Design Environment
Abstract
This study explored the impacts of a Virtual Reality (VR) design tool on designers’ cognitive actions and creativity. Results revealed that the conceptual action in VR stimulated physical and perceptual action, and enhanced flexible cognitive thinking, to a greater degree than did the 2D digital design tool. Additionally, flexibility among the different levels of cognitive action in VR reinforced divergent design thinking, leading to more creative outcomes. Finally, we discuss the use of VR as an educational tool to heighten designers’ creativity and divergent thinking.